Over the past month, I have seen integrity in the Personal and Professional Brand’ of two professionals whose services I have utilized over the past few years. I must say that integrity is one of the most important Personal and Professional Brand’ descriptive words an individual or company can have. If the word integrity is […]
I have the privilege of speaking to large corporations, businesses and associations while also serving individual clients in every profession all across America. I work with everyone from the executive suite, small business owner, and homemaker to the rising sales person – and one of the most frequently asked questions at all of my seminars […]
I hope that the following information is a guide for every second level lieutenant or rising C-Suite employee who wants to impress the bosses without offending them when it comes to knowing, communicating and developing the company Corporate Brand. I have heard this time and time again: The bosses do not understand that our corporate […]
I do not know of a business or a person who has successfully communicated their Brand, and failed to succeed in business or life. The key to communicating one’s brand is to know your Brand. Many businesses are too busy making or selling products, providing services and trying to get into the marketplace – that […]
Women, Leadership, Brand, Truth There is a famous question in The Book that leads and directs my life. A question asked by a man named Pontius Pilot. His question; ‘What is truth?” Remarkably, that question from 2000 years ago is still being asked today, and like 2000 years ago, we have leaders today still trying […]
The following article is from the Wall Street Journal. It really articulates how your fashion and actions are essential to understanding and communicating your brand. Ms. Ramirez is right on track as she shares the importance of your attire to the selling process. What you wear says so much about you and is the 2nd […]
When it comes to transacting business; the WORLD IS A STAGE. There are a variety of roles in business. There is the gatekeeper, the decision maker, the doer, the pretender – plus many more nefarious or infamous characters. We have a variety of backdrops too. Big offices with even larger desks; see through offices surrounded […]
I have enjoyed speaking with and training executives from every industry in America on the concepts of “Personal and Professional Branding.” I must say I used to be surprised at how so many companies and their employees have such a vague understanding of “Brand” and even less understanding of their own “Company Brand.” I hear […]
Today’s retail environment is getting tougher and tougher as discount chains enter into the market place. High end stores continue to chase after a shrinking middle class and restricting high income clientele. One of the most important secrets for any retail manager is to learn the skill of spotting the centers of influence – or […]
IN THE SPIRIT OF SERVING OTHERS ~ This morning I had the opportunity to share what MODA Image Consulting does with some incredible entrepreneurial women. I am always excited to share how I have been blessed with the opportunity to serve others while at the same time loving my business. Success in business is never […]
