Thanksgiving provides us a moment of reflection as we all have something to be thankful for. A few things we are grateful for at MODA are hope, opportunity, grace and forgiveness…Thanksgiving is the universal holiday we can all participate in. We are grateful for each of you and the honor of serving you, your companies […]
Brand drives everything. Really. Everything. Core values, vision, mission, marketing, advertising, colors, messages, logos, slogans, website design, font choice, communications (Between departments, individuals, non-verbal and to customers), strategy, purpose, the corporate or personal ‘why’ statement, brand storytelling, emotional intelligence, differentiation within the markets, executive presence and on and on — brand drives everything. Every single […]
Do you want to be successful? A better leader? Follow the 5-hour rule. If you’re not reading – you’re dying. Executive coaching clients always shock me when they tell me they aren’t growing and adding to their knowledge base. How do you add value to your colleagues, clients, businesses, family and friends? Be informed – […]
This will be quite the post – are you ready? In companies nationally, we are brought in to help with brand issues – some include communication between people and departments, culture issues, transparency and integrity. What we find is astounding and always the same – bad apples leave rotten seeds. What does that mean? Innovation […]
CULTURE AND BRAND ALIGNMENT ALLOW YOU TO WIN BIG. Do you want to crush/outsmart/gain market-share and win big over your competition? Your answer is here. We are headquartered in Nashville and it is growing at a rapid pace. People are moving in and companies are calling this place home. Some companies are not ready to […]
BIG difference. Positive leaders are always looking to the future. Ask yourself: Are you satisfied with the status quo? Are you looking for ways to make things better? How are you striving to improve yourself? Your teams? Do you pursue excellence? Build greatness? Do you want to bring out people’s best? Do you know what […]
You’re a leader? Really? Are people being real with you? Are you certain? The video is from an interview Gary Vaynerchuk did with former CEO of Home Depot, Frank Blake. If you have spent any time with me at all, you know I’m a Gary Vee fan. Direct, honest, empathetic, smart, hard worker and no […]
Friends, I am so passionate about helping people and companies to be the best they were created to be. Without brand leading the way, legacies are lost, companies are torn apart, employees are not happy, products are not sold, people miss their dreams and competition and mediocrity wins. One employee can threaten the value of […]
Friends, I hope this finds you doing wonderfully. I am really excited about this conference I was honored to be a part of – I had the opportunity to speak to an incredible group of athletic directors and athletic staff for some of the most competitive college football teams in the country. Building personal brand […]
Friends, I hope this email finds you doing well – and crushing it. If you are watching this at work and in a frustrated state of mind because you are not where you think you should be yet – have hope. If you are watching this on your phone while scrolling through email – watch […]
